keynotes · team training · cohorts · fractional AI leadership

your team
deserves better
than inspirational

We train people to use AI the way we use it ourselves — in a real business, doing real work. No fearmongering. Tools your team will open Monday morning.

41%

median franchisee revenue growth behind the AI stack we teach

#1

audiences consistently rate our session first at the conference

20 yrs

of operating experience before we ever taught a class

DoL

aligned with the US Department of Labor AI literacy framework, 2026

“If you open ChatGPT every day, you’re already in the top 1% of AI users on the planet. We build from there.”

Ingrid Schneider, Founder

the problem

most AI training rooms go silent, here’s why

The trainer knows AI but doesn’t know your business. Strong content, zero connection. Everyone leaves inspired and nothing changes Monday.

01

they skip the foundation

Companies rush to transformation before their people understand the basics. It falls flat every time.

02

the trainer doesn’t use the tools

Most AI trainers learned from a certification or a webinar. They’ve never used AI to move money in a real business.

03

the training goes stale

AI changes fast. A static manual from January is outdated by March, and most training doesn’t account for that.

our method

we don’t skip steps

Our EAT framework is why training sticks. Every engagement follows this sequence. No exceptions.

E

education

Plain language first, every learning style at the table. Short videos, live demos, real examples from your industry.

A

application

Open your laptop and try it. We don’t move on until people have done the thing — not just watched it happen.

T

transformation

AI intuition that keeps working after we leave the room, so your team grows without needing us in it.

the story

i didn’t set out to teach AI

Kiddie Academy asked. Nicole asked. I said yes.

I was already using these tools every day in my other business, Stay In Your Lane. When they asked me to train their team, I had something to show. Not a deck. Actual work we’d done, in an actual business, that week.

  • Master’s in Education
  • National trainer — P.F. Chang’s & Fleming’s Prime Steakhouse
  • Founder, Stay In Your Lane
  • Keynotes at IFA, EO Philadelphia, FBR Summit, Ben & Jerry’s, Rise & Thrive

The bar: if you can’t use it in your own business, you don’t teach it in someone else’s.

“Most interesting keynote I’ve heard in the 20 years I’ve been coming to this convention.”

Ben & Jerry’s Multi-Unit Operator

the proof

proven on the stages that matter

“We were following along with the prompts and they gave us really specific things we could use. We left with three ideas we could implement immediately.”
Brandy Carzoli, Manager, Ben & Jerry’s
“Made AI feel approachable and immediately useful. The cohort model built shared confidence, boosted adoption, and gave us a clear path forward.”
Erich Johnston, Empower Franchising
“Our approach maps directly to the US Department of Labor’s AI literacy framework. We were already doing it – because good teaching is good teaching.”
DoL AI literacy framework, February 2026

work with us

here’s how people usually start

keynote

Ingrid on stage at your conference or leadership meeting. A talk that changes how the room thinks about AI, not just talks about it.

team AI training

We come to your team, in your industry. People leave saying “I can use this Monday.”

cohorts

Smaller groups, more depth, twelve months of it. Built for teams that want to keep growing as AI keeps changing.

fractional CAIO

Part-time AI leadership. Strategy, security, and side-by-side execution. You learn while we work.

not ready to talk to anyone? fair

Come watch us work first. Every month we run a free live webinar breaking down a real client system — the tools, the workflow, the numbers. The next one covers the AI stack behind 41% median franchisee revenue growth. No recording, no replay.

ready to actually use AI?

We don’t do inspirational. We do useful. Book 30 minutes and we’ll tell you honestly what would help — or tell you it’s not the right time. Both happen.